Roar Music Festival

 

Roar Music Festival

Toronto, ON

When the organizer of this music festival reached out for branding support, it was a no-brainer. This Toronto music festival supports Camp Ooch in Muskoka, ON which is a camp for kids with cancer. If you're not already sobbing, this music festival is also 100% volunteer run and the entire profit goes straight back to the camp, so more kids can feel like kids. Creating a colour palette that is bursting with life, I tied together the lion with the 5 lines from sheet music. I designed the logo, festival print assets and website. Keep your eye peeled for more assets to come, and if you want to see more unused concepts, head over to Trout + Taylor. And for gosh's sake, go donate.

 
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